Presenting the Brand Promise Media Series
Today’s news media industry is disrupted, branded and remarkably segmented.
Today’s news media industry is disrupted, branded and remarkably segmented.
Dealing with the media can be intimidating, but it’s not necessarily as terrifying as you might think. Account Executive Sarah Cook has three tips about working with journalists.
It doesn’t have to be a story (and you certainly don’t have to go to court) but Greiner’s advice is a refreshing take on a key principle for communicators on any level.
For local beat reporters and broadcasters, this past season in Cincinnati became less about football and more about capturing the buzz around the city.
The more things change, the more they stay the same. That old adage definitely has some truth to it when it comes to the ever evolving, yet sometimes reassuringly reliable, world of media.
With these tips, you too can earn the bragging rights of being a "lean, mean cleaning machine!"
Facing the media can be daunting under normal circumstances, but social distancing adds a whole new set of challenges. These tips will help you prepare for the spotlight.
As you implement your campaigns in the coming year, act ethically, always tell the truth and show appreciation and respect to the journalists and editors who write our stories.
Let’s cut to the chase – the holidays are busy. They’re high on cheer and low on time. For you. For me. For everyone. That includes the media.
If all media is biased one way or the other, and you don’t want to depend on that one outspoken aunt’s spin on the daily news, maybe you do need to spend a little time sorting it out.