The Importance of Taking an Integrated Approach

The Importance of Taking an Integrated Approach
With Valentine’s Day right around the corner, what better time than now to reassess just how well your company is “sharing the love”?
Corporate reputations have taken a hit in our economy’s downturn. Accordingly, businesses need to work to re-establish themselves as good corporate citizens.
As 2012 begins, are you thinking about making a corporate resolution? It may be that this is the year to dedicate some time to examining your media relations strategy. After all, understanding who the media is and how they work can ensure that you’re able to maximize your opportunity to share important information about your business.
Here at Vehr Communications, we dedicate every day to working alongside our clients in order to build their reputation and relationships and deliver meaningful results. The professionals who work here are a talented, knowledgeable and experienced group. They do good work for great clients. This holiday season, the staff of Vehr Communications is giving thanks.
Vehr Communications’ 2011 Social Media Usage Survey sought to find out how Cincinnati-area business people think about social media and how they participate online. This is the second year for the survey.
Are you taking an integrated approach to your communications strategy? Does it offer clear, concise and creative messages delivered consistently over time? Are your offline and online efforts in sync?
Some trends make a quick surge and fade into darkness. Social media, however, continues to create a billion dollar industry that encompasses almost every aspect of life as we know it.
We hope you will take a few minutes to complete the 2nd annual Vehr Communications’ 2011 Social Media Usage Survey. Please help us gauge how business professionals in the Tri-State area are using social media, both personally and professionally.
Crisis Management: Your Reputation is on the Line
Crisis Management: Your Reputation is on the Line