How We Think

Warsteiner at Bunbury Music Festival

What we did: Made meaningful social connections through shared love of music.


warsteiner[1]Warsteiner loves connecting with its fans through a shared love of music. When it signed on as the Official Beer of Bunbury 2014, Vehr Communications supported its sponsorship through a six-month engagement campaign that included weekly social media updates, Facebook swag and ticket sweepstakes, Facebook advertising targeted to music lovers and pre-event pop-up party promotion.

While at the Festival, we live tweeted updates regarding the Warsteiner Stage and Warsteiner Lounge events, mingled with fans and held daily Elevate My Ticket Twitter sweepstakes.